So, why this blog?

Welcome to my blog, which I hope you will find a little informative as well as enjoyable. I've always wanted to document some of the best practices and insights gained marketing solutions into the business to business arena in the hope that readers might gain some useful ideas as they continue to develop their own marketing careers. I would welcome your thoughts and suggestions on articles or key areas you think would be useful for general consumption. There still remains to this day, a general misunderstanding of marketing and over the course of time, I want to do my part to set the record straight.. So lets get started